Mobile Users Rejecting the Mobile Web

Newsfactor Magazine reported in their Wireless Tech section that the public are shunning the mobile web.

Nearly three-quarters of people are avoiding the mobile Internet because of high costs and poor experiences of the technology, according to research published today. The findings highlight the need for firms to develop mobile-compatible content, said experts.

In a survey conducted by web hosting company Hostway announced that a third of the respondents were frustrated by slow-loading mobile web pages.

The W3C Mobile Web Initiative (MWI) has published guidelines that call for best practice when developing sites for the mobile web. The practices are designed to maximize the user experience when surfing on a mobile device.